STMicroelectronics, based in Geneva, Switzerland, is an industry-leading developer and manufacturer of semiconductors for multiple applications. ST faces unusual challenges when it comes to staffing management. With offices in 72 locations around the world, its existing employees move frequently between countries to handle medium-term assignments – and new employees often end up on the other side of the world after they are hired. In addition to the challenges of integrating employees into new cultures, the moves also have significant tax implications for ST and the employees. To better manage these complex moves, the company had long relied on specialty relocation firms. When the market for ST’s products began to grow exponentially in the mid-1990s, ST realized it needed a company with the global resources to handle an increasing number of relocations.
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